{"id":17659,"date":"2014-03-10T10:18:32","date_gmt":"2014-03-10T10:18:32","guid":{"rendered":"https:\/\/www.artera.net\/it\/blog\/?p=17659"},"modified":"2023-02-27T14:37:21","modified_gmt":"2023-02-27T14:37:21","slug":"pheme-futuro-avremo-lapp-antibufala","status":"publish","type":"post","link":"https:\/\/www.artera.net\/it\/marketing\/pheme-futuro-avremo-lapp-antibufala\/","title":{"rendered":"Pheme: in futuro avremo l&#8217;app antibufala"},"content":{"rendered":"<p>Le &#8220;bufale&#8221; sui social network sono ormai un fenomeno comune. Quante volte un vostro contatto ha infatti postato sul suo profilo Facebook o Twitter una notizia sensazionale, talmente strana o incredibile da essere immediatamente condivisa con molte altre persone? Peccato che spesso queste news siano false, prive di fondamento, oppure &#8220;rivisitate&#8221;: sono le cosidette <strong>bufale<\/strong> e tendono ad avere una risonanza mediatica notevole.<\/p>\n<p>Ricordiamone alcune, tanto per fare qualche esempio:<\/p>\n<ul>\n<li>Il tonno proveniente da Fukushima, area devastata da un incidente nucleare, sarebbe disponibile in una catena di supermercati italiani.<\/li>\n<li>Un ricercatore di una prestigiosa universit\u00e0 inglese, darebbe per spacciato il Bel Paese, tanto da prevedere un disastro economico tale da far &#8220;scomparire&#8221; intere regioni, come la Sardegna.<\/li>\n<li>Secondo alcuni utenti (che hanno diffuso questa notizia ovviamente falsa), il wi-fi sarebbe cancerogeno.<\/li>\n<\/ul>\n<p>Per scongiurare questo fastidioso fenomeno, potrebbe arrivare, un&#8217;app antibufala: <strong>Pheme<\/strong>. L&#8217;applicazione, ispirata ad un&#8217;idea di Robert Procter (professore di social informatic all&#8217;universit\u00e0 di Warwick), sar\u00e0 frutto del lavoro di alcune universit\u00e0 europee. Il progetto \u00e8 finanziato dall&#8217;unione europea e promette di &#8220;scovare&#8221; le bufale presenti in rete, scandagliando in prevalenza Twitter. Le notizie verranno classificate poco veritiere grazie ad un efficace sistema di algoritmi semantici che\u00a0processeranno la news frase per frase. Vi sar\u00e0 poi\u00a0l&#8217;attenta analisi dei profili di chi le ha postate. Pu\u00f2 capitare infatti che, in buona fede, si condividano delle &#8220;bufale&#8221;, tuttavia \u00e8 bene sapere che esistono utenti &#8220;fake&#8221; creati appositamente per\u00a0diffondere notizie inventate.<\/p>\n<p>L&#8217;<strong>app antibufala<\/strong> sar\u00e0 testata dopo un periodo di 18 mesi (per la sua creazione) dalla testata swissinfo.ch e dall\u2019ospedale psichiatrico del King&#8217;s College (a Londra).\u00a0Dovremmo quindi aspettare a lungo per poter utilizzare questa applicazione che come simbolo avr\u00e0 <strong>Fama<\/strong> (Pheme in inglese), la figura mitologica che nell&#8217;antica Grecia simboleggiava le dicerie che, vere o false, non fanno che amplificare l&#8217;importanza data a delle notizie spesso inventate.<\/p>\n<p>Nel frattempo il mio consiglio \u00e8 quello di pensarci due volte quando condividete una news sui vostri profili social: <strong>verificate la fonte<\/strong>, non fatevi ingannare da titoli forti e immagini accattivanti. &Egrave; possibile trovare sul web siti appositamente creati per smascherare le &#8220;bufale&#8221; anche attraverso il &#8220;fact checking&#8221;, ovvero la verifica oggettiva dei fatti.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Per scongiurare il fastidioso fenomeno delle notizie false online, potrebbe arrivare, un&#8217;app antibufala: <strong>Pheme<\/strong>. L&#8217;applicazione prender\u00e0 il nome da Fama, la figura mitologica che nell&#8217;antica Grecia simboleggiava le dicerie.<\/p>\n","protected":false},"author":4,"featured_media":17664,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[300],"tags":[332,314,220],"class_list":["post-17659","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-aggregatori-di-notizie","tag-applicazioni","tag-mobile"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2022 Pheme: in futuro avremo l&#039;app antibufala - Artera<\/title>\n<meta name=\"description\" content=\"Per scongiurare il fastidioso fenomeno delle notizie false online alcune universit\u00e0 europee stanno studiando un&#039;app antibufala: Pheme.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.artera.net\/it\/marketing\/pheme-futuro-avremo-lapp-antibufala\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u2022 Pheme: in futuro avremo l&#039;app antibufala - Artera\" \/>\n<meta property=\"og:description\" content=\"Per scongiurare il fastidioso fenomeno delle notizie false online alcune universit\u00e0 europee stanno studiando un&#039;app antibufala: Pheme.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.artera.net\/it\/marketing\/pheme-futuro-avremo-lapp-antibufala\/\" \/>\n<meta property=\"og:site_name\" content=\"Artera\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/artera.net\/\" \/>\n<meta property=\"article:published_time\" content=\"2014-03-10T10:18:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-27T14:37:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.artera.net\/wp-content\/uploads\/2014\/03\/pheme-app-antibufala.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sergio Ravera\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sergio Ravera\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/marketing\\\/pheme-futuro-avremo-lapp-antibufala\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/marketing\\\/pheme-futuro-avremo-lapp-antibufala\\\/\"},\"author\":{\"name\":\"Sergio Ravera\",\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/#\\\/schema\\\/person\\\/48ffb6b3727677643fbfd3ecf0a10aa0\"},\"headline\":\"Pheme: in futuro avremo l&#8217;app antibufala\",\"datePublished\":\"2014-03-10T10:18:32+00:00\",\"dateModified\":\"2023-02-27T14:37:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/marketing\\\/pheme-futuro-avremo-lapp-antibufala\\\/\"},\"wordCount\":376,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/marketing\\\/pheme-futuro-avremo-lapp-antibufala\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.artera.net\\\/wp-content\\\/uploads\\\/2014\\\/03\\\/pheme-app-antibufala.jpg\",\"keywords\":[\"aggregatori di notizie\",\"app\",\"mobile\"],\"articleSection\":[\"Marketing\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.artera.net\\\/it\\\/marketing\\\/pheme-futuro-avremo-lapp-antibufala\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/marketing\\\/pheme-futuro-avremo-lapp-antibufala\\\/\",\"url\":\"https:\\\/\\\/www.artera.net\\\/it\\\/marketing\\\/pheme-futuro-avremo-lapp-antibufala\\\/\",\"name\":\"\u2022 Pheme: in futuro avremo l'app antibufala - 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