{"id":19143,"date":"2014-08-18T14:17:59","date_gmt":"2014-08-18T12:17:59","guid":{"rendered":"https:\/\/www.artera.net\/it\/blog\/?p=19143"},"modified":"2023-02-27T14:34:09","modified_gmt":"2023-02-27T14:34:09","slug":"gestire-blog-e-social-network-durante-le-vacanze","status":"publish","type":"post","link":"https:\/\/www.artera.net\/it\/marketing\/gestire-blog-e-social-network-durante-le-vacanze\/","title":{"rendered":"Gestire blog e social network durante le vacanze"},"content":{"rendered":"<p>Le tanto agognate vacanze sono finalmente arrivate? Se durante l&#8217;anno avete lavorato al vostro progetto web (sito, blog, ecommerce) e volete <strong>tenere aggiornati i follower<\/strong>, staccando comunque un po&#8217; la spina, questo \u00e8 il post che fa per voi.<\/p>\n<p>La popolarit\u00e0\u00a0sui\u00a0<strong>social network<\/strong>\u00a0\u00e8 importante per i risultati che ha contribuito\u00a0a farvi raggiungere? Nonostante non siate fisicamente nel vostro ufficio, potete comunque tenere aggiornati i vostri profili. Per prima cosa pianificate i contenuti: <strong>programmate i post<\/strong> sul vostro blog, in modo da renderlo appetibile al lettore, anche se siete in vacanza. Attenzione, terminare il vostro articolo con la solita domanda che coinvolge gli utenti pu\u00f2 essere controproducente: molte persone con la bella stagione non usano il pc e quindi il vostro quesito rimarrebbe senza commenti. Usate inoltre strumenti come Hootsuite per <strong>programmare i social network<\/strong>.<\/p>\n<p>Se volete, potete delegare un vostro <strong>collaboratore per gli aggiornamenti<\/strong>: certo, dovrete controllare comunque com&#8217;\u00e8 l&#8217;attivit\u00e0 nei\u00a0social,\u00a0ma sar\u00e0 meno stressante! A proposito di controllo: usate <strong>Google Alert<\/strong> per il periodo della vacanza: se qualcuno parler\u00e0 di voi e della vostra azienda potrete saperlo controllando le email.<\/p>\n<p>Se invece avete deciso di prendervi una pausa forzata anche dai social network, secondo me il miglior modo di <strong>avvisare i lettori<\/strong> \u00e8 quello di creare un post ad hoc sul sito, dicendo per quanto sarete assenti. Se \u00e8 vero che una pagina web poco aggiornata \u00e8 meno visitata, spiegare il motivo di tale momentaneo &#8220;abbandono&#8221;, aiuter\u00e0 i vostri fedeli lettori a ritornare. Perch\u00e9 tutti a settembre torniamo alla routine, che pu\u00f2 essere migliorata dalla lettura del proprio blog preferito!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le tanto agognate vacanze sono finalmente arrivate? Se durante l&#8217;anno avete lavorato al vostro progetto web (sito, blog, ecommerce) e volete <strong>tenere aggiornati i follower<\/strong>, staccando comunque un po&#8217; la spina, questo \u00e8 il post che fa per voi.<\/p>\n","protected":false},"author":4,"featured_media":19171,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[300],"tags":[293,319,336,35],"class_list":["post-19143","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-copywriting","tag-google-alert","tag-hootsuite","tag-social"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2022 Gestire blog e social network durante le vacanze - Artera<\/title>\n<meta name=\"description\" content=\"Le vacanze sono finalmente arrivate, ma non volete lasciare soli i vostri follower? 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