{"id":20000,"date":"2014-11-06T11:04:20","date_gmt":"2014-11-06T10:04:20","guid":{"rendered":"https:\/\/www.artera.net\/it\/blog\/?p=20000"},"modified":"2023-02-27T14:32:10","modified_gmt":"2023-02-27T14:32:10","slug":"guida-ecommerce-natale-pianificare-attivita-1","status":"publish","type":"post","link":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/","title":{"rendered":"Guida Ecommerce Natale: pianificare le attivit\u00e0 (1)"},"content":{"rendered":"<p>Il periodo di Natale pu\u00f2 fare la differenza tra un anno di successo e uno infruttuoso, per questo abbiamo deciso di redarre una <a href=\"https:\/\/www.artera.net\/it\/blog\/ecommerce\/ecommerce-come-prepararsi-al-meglio-per-natale\" title=\"Ecommerce: come prepararsi al meglio per Natale?\">guida in pi\u00f9 puntate<\/a> riguardante la gestione di un <strong>ecommerce nel periodo natalizio<\/strong>.<\/p>\n<p>In questo primo appuntamento ci concentreremo sulla <strong>pianificazione ottimale delle tempistiche<\/strong> di avvicinamento alle vacanze invernali mettendo ben in evidenza le date che, per chi amministra un portale ecommerce, sono maggiormente significative.<\/p>\n<h2>Ottobre<\/h2>\n<p>Anche se il mese si \u00e8 gi\u00e0 concluso, vediamo quali sono i giorni importanti per ottobre. Questi consigli, principalmente riguardo la pubblicazione e l&#8217;ottimizzazione dei contenuti e l&#8217;avvio delle prime campagne marketing, potranno essere ripresi in futuro:<br \/>\n&emsp; 13: <strong>rifornimento del magazzino<\/strong> con particolare attenzione ai &#8220;best seller&#8221;<br \/>\n&emsp; 15: implementazione delle ottimizzazioni SEO e avvio delle campagne marketing<br \/>\n&emsp; 20: pubblicazione sul blog aziendale di <strong>post dedicati<\/strong> al periodo natalizio<br \/>\n&emsp; 22: promuovere lo <strong>shopping anticipato<\/strong> relativo ai regali natalizi<\/p>\n<h2>Novembre<\/h2>\n<p>Le attivit\u00e0 da svolgere a novembre sono legate principalmente alle prime promozioni:<br \/>\n&emsp; 03: creazione di <strong>categorie e landing page dedicate<\/strong> alle vacanze invernali<br \/>\n&emsp; 10: inizio della promozione delle offerte speciali Black Friday e Cyber Monday<br \/>\n&emsp; 28: <strong>Black Friday<\/strong> (giorno successivo al giorno del ringraziamento)<\/p>\n<h2>Dicembre<\/h2>\n<p>Il mese clou, durante il quale spendere tutte le energie a disposizione per ottenere il massimo risultato, come \u00e8 ovvio che sia, \u00e8 dicembre:<br \/>\n&emsp; 01: <strong>Cyber Monday<\/strong> (il luned\u00ec successivo al Black Friday)<br \/>\n&emsp; 03: <strong>confezione regalo gratuita<\/strong> dei regali acquistati sull&#8217;ecommerce<br \/>\n&emsp; 14: ultimo giorno utile (con tempistiche standard) per ricevere l&#8217;ordine entro Natale<br \/>\n&emsp; 17: promuovere le <strong>spedizioni gratuite<\/strong> per un giorno<br \/>\n&emsp; 20: <strong>Super Saturday<\/strong> (l&#8217;ultimo sabato prima di Natale)<br \/>\n&emsp; 22: promuovere <strong>Gift Card<\/strong> per venire incontro a chi si \u00e8 dimenticato alcuni regali<\/p>\n<h2>Gennaio<\/h2>\n<p>Qualche piccolo consiglio anche per Gennaio:<br \/>\n&emsp; 01: invio di <strong>newsletter promozionali<\/strong> con auguri di felice anno nuovo<br \/>\n&emsp; 05: promozione di prodotti legati ai buoni propositi per l&#8217;anno nuovo<\/p>\n<p>E tu, sei riuscito a <strong>preparare il tuo ecommerce per Natale<\/strong>? Hai utilizzato un calendario come questo per pianificare le attivit\u00e0?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In questo primo appuntamento ci concentreremo sulla <strong>pianificazione ottimale delle tempistiche<\/strong> di avvicinamento alle vacanze invernali mettendo ben in evidenza le date che, per chi amministra un portale ecommerce, sono maggiormente significative.<\/p>\n","protected":false},"author":4,"featured_media":20167,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[83],"tags":[72,351,82,48],"class_list":["post-20000","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce","tag-e-commerce","tag-guida-ecommerce-natale","tag-project-management","tag-web-marketing-1"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2022 Guida Ecommerce Natale: pianificare le attivit\u00e0 (1) - Artera<\/title>\n<meta name=\"description\" content=\"In questo primo appuntamento ci concentreremo sulla pianificazione ottimale delle tempistiche di avvicinamento alle vacanze invernali...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u2022 Guida Ecommerce Natale: pianificare le attivit\u00e0 (1) - Artera\" \/>\n<meta property=\"og:description\" content=\"In questo primo appuntamento ci concentreremo sulla pianificazione ottimale delle tempistiche di avvicinamento alle vacanze invernali...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/\" \/>\n<meta property=\"og:site_name\" content=\"Artera\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/artera.net\/\" \/>\n<meta property=\"article:published_time\" content=\"2014-11-06T10:04:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-27T14:32:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.artera.net\/wp-content\/uploads\/2014\/11\/2014-11-06-ecommerce-natale-1-calendario_NEW.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sergio Ravera\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sergio Ravera\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/\"},\"author\":{\"name\":\"Sergio Ravera\",\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/#\\\/schema\\\/person\\\/48ffb6b3727677643fbfd3ecf0a10aa0\"},\"headline\":\"Guida Ecommerce Natale: pianificare le attivit\u00e0 (1)\",\"datePublished\":\"2014-11-06T10:04:20+00:00\",\"dateModified\":\"2023-02-27T14:32:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/\"},\"wordCount\":333,\"commentCount\":2,\"publisher\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.artera.net\\\/wp-content\\\/uploads\\\/2014\\\/11\\\/2014-11-06-ecommerce-natale-1-calendario_NEW.jpg\",\"keywords\":[\"ecommerce\",\"guida ecommerce Natale\",\"project management\",\"web marketing\"],\"articleSection\":[\"Ecommerce\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/\",\"url\":\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/\",\"name\":\"\u2022 Guida Ecommerce Natale: pianificare le attivit\u00e0 (1) - Artera\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.artera.net\\\/wp-content\\\/uploads\\\/2014\\\/11\\\/2014-11-06-ecommerce-natale-1-calendario_NEW.jpg\",\"datePublished\":\"2014-11-06T10:04:20+00:00\",\"dateModified\":\"2023-02-27T14:32:10+00:00\",\"description\":\"In questo primo appuntamento ci concentreremo sulla pianificazione ottimale delle tempistiche di avvicinamento alle vacanze invernali...\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.artera.net\\\/wp-content\\\/uploads\\\/2014\\\/11\\\/2014-11-06-ecommerce-natale-1-calendario_NEW.jpg\",\"contentUrl\":\"https:\\\/\\\/www.artera.net\\\/wp-content\\\/uploads\\\/2014\\\/11\\\/2014-11-06-ecommerce-natale-1-calendario_NEW.jpg\",\"caption\":\"Guida Ecommerce Natale: Calendario\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/ecommerce\\\/guida-ecommerce-natale-pianificare-attivita-1\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.artera.net\\\/it\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Guida Ecommerce Natale: pianificare le attivit\u00e0 (1)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/#website\",\"url\":\"https:\\\/\\\/www.artera.net\\\/it\\\/\",\"name\":\"Artera\",\"description\":\"Swiss Premium Hosting\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.artera.net\\\/it\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/#organization\",\"name\":\"Artera\",\"url\":\"https:\\\/\\\/www.artera.net\\\/it\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.artera.net\\\/wp-content\\\/uploads\\\/2019\\\/09\\\/artera-logo.png\",\"contentUrl\":\"https:\\\/\\\/www.artera.net\\\/wp-content\\\/uploads\\\/2019\\\/09\\\/artera-logo.png\",\"width\":300,\"height\":77,\"caption\":\"Artera\"},\"image\":{\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/artera.net\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/artera\\\/\",\"https:\\\/\\\/www.instagram.com\\\/artera_swiss\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.artera.net\\\/it\\\/#\\\/schema\\\/person\\\/48ffb6b3727677643fbfd3ecf0a10aa0\",\"name\":\"Sergio Ravera\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/618f2c20338bb422bd317eae8d6c9c097ba85d3f5a1da18e21ecf5da5ee3a448?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/618f2c20338bb422bd317eae8d6c9c097ba85d3f5a1da18e21ecf5da5ee3a448?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/618f2c20338bb422bd317eae8d6c9c097ba85d3f5a1da18e21ecf5da5ee3a448?s=96&d=mm&r=g\",\"caption\":\"Sergio Ravera\"},\"description\":\"Raised in a family tradition of merchants, my entrepreneurial spirit drove me to launch my first e-commerce venture in 1998. My vision and dedication led, in 2002, to the founding of Artera, now a leading brand in premium managed cloud hosting services. As Chief Executive Officer, I lead DHH Switzerland SA, part of the international DHH S.p.A. group, listed on the Milan Stock Exchange with the reference code (AIM \u2013 ISIN: IT0005203622). It is under this brand that the Artera brand continues to grow and thrive. In addition to my commitment to the business world, I am an active researcher in the field of new technologies, always fascinated by cutting-edge innovations in the industry.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/sergioravera\\\/\"],\"url\":\"https:\\\/\\\/www.artera.net\\\/it\\\/author\\\/sergio-ravera\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u2022 Guida Ecommerce Natale: pianificare le attivit\u00e0 (1) - Artera","description":"In questo primo appuntamento ci concentreremo sulla pianificazione ottimale delle tempistiche di avvicinamento alle vacanze invernali...","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/","og_locale":"it_IT","og_type":"article","og_title":"\u2022 Guida Ecommerce Natale: pianificare le attivit\u00e0 (1) - Artera","og_description":"In questo primo appuntamento ci concentreremo sulla pianificazione ottimale delle tempistiche di avvicinamento alle vacanze invernali...","og_url":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/","og_site_name":"Artera","article_publisher":"https:\/\/www.facebook.com\/artera.net\/","article_published_time":"2014-11-06T10:04:20+00:00","article_modified_time":"2023-02-27T14:32:10+00:00","og_image":[{"url":"https:\/\/www.artera.net\/wp-content\/uploads\/2014\/11\/2014-11-06-ecommerce-natale-1-calendario_NEW.jpg","width":1,"height":1,"type":"image\/jpeg"}],"author":"Sergio Ravera","twitter_card":"summary_large_image","twitter_misc":{"Scritto da":"Sergio Ravera","Tempo di lettura stimato":"2 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/#article","isPartOf":{"@id":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/"},"author":{"name":"Sergio Ravera","@id":"https:\/\/www.artera.net\/it\/#\/schema\/person\/48ffb6b3727677643fbfd3ecf0a10aa0"},"headline":"Guida Ecommerce Natale: pianificare le attivit\u00e0 (1)","datePublished":"2014-11-06T10:04:20+00:00","dateModified":"2023-02-27T14:32:10+00:00","mainEntityOfPage":{"@id":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/"},"wordCount":333,"commentCount":2,"publisher":{"@id":"https:\/\/www.artera.net\/it\/#organization"},"image":{"@id":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/#primaryimage"},"thumbnailUrl":"https:\/\/www.artera.net\/wp-content\/uploads\/2014\/11\/2014-11-06-ecommerce-natale-1-calendario_NEW.jpg","keywords":["ecommerce","guida ecommerce Natale","project management","web marketing"],"articleSection":["Ecommerce"],"inLanguage":"it-IT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/","url":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/","name":"\u2022 Guida Ecommerce Natale: pianificare le attivit\u00e0 (1) - Artera","isPartOf":{"@id":"https:\/\/www.artera.net\/it\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/#primaryimage"},"image":{"@id":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/#primaryimage"},"thumbnailUrl":"https:\/\/www.artera.net\/wp-content\/uploads\/2014\/11\/2014-11-06-ecommerce-natale-1-calendario_NEW.jpg","datePublished":"2014-11-06T10:04:20+00:00","dateModified":"2023-02-27T14:32:10+00:00","description":"In questo primo appuntamento ci concentreremo sulla pianificazione ottimale delle tempistiche di avvicinamento alle vacanze invernali...","breadcrumb":{"@id":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/#primaryimage","url":"https:\/\/www.artera.net\/wp-content\/uploads\/2014\/11\/2014-11-06-ecommerce-natale-1-calendario_NEW.jpg","contentUrl":"https:\/\/www.artera.net\/wp-content\/uploads\/2014\/11\/2014-11-06-ecommerce-natale-1-calendario_NEW.jpg","caption":"Guida Ecommerce Natale: Calendario"},{"@type":"BreadcrumbList","@id":"https:\/\/www.artera.net\/it\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.artera.net\/it\/"},{"@type":"ListItem","position":2,"name":"Guida Ecommerce Natale: pianificare le attivit\u00e0 (1)"}]},{"@type":"WebSite","@id":"https:\/\/www.artera.net\/it\/#website","url":"https:\/\/www.artera.net\/it\/","name":"Artera","description":"Swiss Premium Hosting","publisher":{"@id":"https:\/\/www.artera.net\/it\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.artera.net\/it\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/www.artera.net\/it\/#organization","name":"Artera","url":"https:\/\/www.artera.net\/it\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.artera.net\/it\/#\/schema\/logo\/image\/","url":"https:\/\/www.artera.net\/wp-content\/uploads\/2019\/09\/artera-logo.png","contentUrl":"https:\/\/www.artera.net\/wp-content\/uploads\/2019\/09\/artera-logo.png","width":300,"height":77,"caption":"Artera"},"image":{"@id":"https:\/\/www.artera.net\/it\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/artera.net\/","https:\/\/www.linkedin.com\/company\/artera\/","https:\/\/www.instagram.com\/artera_swiss\/"]},{"@type":"Person","@id":"https:\/\/www.artera.net\/it\/#\/schema\/person\/48ffb6b3727677643fbfd3ecf0a10aa0","name":"Sergio Ravera","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/secure.gravatar.com\/avatar\/618f2c20338bb422bd317eae8d6c9c097ba85d3f5a1da18e21ecf5da5ee3a448?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/618f2c20338bb422bd317eae8d6c9c097ba85d3f5a1da18e21ecf5da5ee3a448?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/618f2c20338bb422bd317eae8d6c9c097ba85d3f5a1da18e21ecf5da5ee3a448?s=96&d=mm&r=g","caption":"Sergio Ravera"},"description":"Raised in a family tradition of merchants, my entrepreneurial spirit drove me to launch my first e-commerce venture in 1998. My vision and dedication led, in 2002, to the founding of Artera, now a leading brand in premium managed cloud hosting services. As Chief Executive Officer, I lead DHH Switzerland SA, part of the international DHH S.p.A. group, listed on the Milan Stock Exchange with the reference code (AIM \u2013 ISIN: IT0005203622). It is under this brand that the Artera brand continues to grow and thrive. In addition to my commitment to the business world, I am an active researcher in the field of new technologies, always fascinated by cutting-edge innovations in the industry.","sameAs":["https:\/\/www.linkedin.com\/in\/sergioravera\/"],"url":"https:\/\/www.artera.net\/it\/author\/sergio-ravera\/"}]}},"_links":{"self":[{"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/posts\/20000","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/comments?post=20000"}],"version-history":[{"count":1,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/posts\/20000\/revisions"}],"predecessor-version":[{"id":255268,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/posts\/20000\/revisions\/255268"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/media\/20167"}],"wp:attachment":[{"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/media?parent=20000"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/categories?post=20000"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/tags?post=20000"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}