{"id":20053,"date":"2014-11-06T10:32:22","date_gmt":"2014-11-06T09:32:22","guid":{"rendered":"https:\/\/www.artera.net\/it\/blog\/?p=20053"},"modified":"2023-02-27T14:32:11","modified_gmt":"2023-02-27T14:32:11","slug":"ecommerce-come-prepararsi-al-meglio-per-natale","status":"publish","type":"post","link":"https:\/\/www.artera.net\/it\/ecommerce\/ecommerce-come-prepararsi-al-meglio-per-natale\/","title":{"rendered":"Ecommerce: come prepararsi al meglio per Natale?"},"content":{"rendered":"<p>Per ogni ecommerce ci sono delle settimane\u00a0che possono fare la differenza tra un anno di successo ed un anno infruttuoso: il <strong>periodo natalizio<\/strong>! Indipendentemente dal fatto che uno store online sia stagionale (ad esempio vendita di costumi da bagno) o sia attivo 365 giorni all&#8217;anno, sempre pi\u00f9 persone scelgono i regali online.\u00a0\u00c8\u00a0quindi indispensabile prepararsi al meglio per garantire agli utenti il <strong>miglior servizio possibile<\/strong> e per ottenere successo anche dal punto di vista economico.<\/p>\n<p>Proprio per venire incontro alle esigenze di chi gestisce un negozio online abbiamo deciso di proporre\u00a0una mini-guida (tratta dal documento &#8220;PrestaShop Holiday Guide&#8221;) con alcuni consigli per <strong>preparare un ecommerce per il Natale<\/strong>.<\/p>\n<p>Ecco un breve elenco degli argomenti che affronteremo:<\/p>\n<ol>\n<li><a href=\"https:\/\/www.artera.net\/it\/blog\/ecommerce\/guida-ecommerce-natale-pianificare-attivita-1\" title=\"Guida Ecommerce Natale: pianificare le attivit\u00e0 (1)\">definizione di un calendario con le date pi\u00f9 importanti<\/a><\/li>\n<li><a href=\"https:\/\/www.artera.net\/it\/blog\/ecommerce\/guida-ecommerce-natale-ridefinire-grafica-e-contenuti-2\" title=\"Guida Ecommerce Natale: ridefinire grafica e contenuti (2)\">ottimizzazione di grafica e contenuti per incrementare le conversioni<\/a><\/li>\n<li><a href=\"https:\/\/www.artera.net\/it\/blog\/ecommerce\/guida-ecommerce-natale-posizionarsi-su-google-3\" title=\"Guida Ecommerce Natale: posizionarsi su Google (3)\">avvicinamento degli utenti al portale grazie al proprio ranking su Google<\/a><\/li>\n<li><a href=\"https:\/\/www.artera.net\/it\/blog\/ecommerce\/guida-ecommerce-natale-ottimizzare-le-spedizioni-4\" title=\"Guida Ecommerce Natale: ottimizzare le spedizioni (4)\">ottimizzazione delle strategie di spedizione<\/a><\/li>\n<li><a href=\"https:\/\/www.artera.net\/it\/blog\/ecommerce\/guida-ecommerce-natale-creare-promozioni-efficaci-5\" title=\"Guida Ecommerce Natale: creare promozioni efficaci (5)\">creazione di promozioni efficaci per trasformare i visitatori in clienti<\/a><\/li>\n<li><a href=\"https:\/\/www.artera.net\/it\/blog\/ecommerce\/guida-ecommerce-natale-inviare-newsletter-6\" title=\"Guida Ecommerce Natale: inviare newsletter (6)\">invio di email promozionali per dare una scossa alle vendite<\/a><\/li>\n<\/ol>\n<p>E tu sei pronto per <strong>gestire il tuo ecommerce nel periodo natalizio<\/strong>? Partendo da oggi condivideremo ogni settimana un articolo seguendo i punti qui sopra: stay tuned!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Per ogni ecommerce ci sono delle settimane\u00a0che possono fare la differenza tra un anno di successo ed un anno infruttuoso: il <strong>periodo natalizio<\/strong>! Indipendentemente dal fatto che uno store online sia stagionale o sia attivo 365 giorni all&#8217;anno.<\/p>\n","protected":false},"author":4,"featured_media":20168,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[83],"tags":[72,351,48],"class_list":["post-20053","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce","tag-e-commerce","tag-guida-ecommerce-natale","tag-web-marketing-1"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2022 Ecommerce: come prepararsi al meglio per Natale? - Artera<\/title>\n<meta name=\"description\" content=\"C&#039;\u00e8 un periodo\u00a0che pu\u00f2 fare la differenza tra un anno di successo ed uno infruttuoso: vediamo come preparare l&#039;ecommerce per il Natale.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.artera.net\/it\/ecommerce\/ecommerce-come-prepararsi-al-meglio-per-natale\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u2022 Ecommerce: come prepararsi al meglio per Natale? 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