{"id":20462,"date":"2015-01-07T15:37:20","date_gmt":"2015-01-07T14:37:20","guid":{"rendered":"https:\/\/www.artera.net\/it\/blog\/?p=20462"},"modified":"2023-02-27T14:30:55","modified_gmt":"2023-02-27T14:30:55","slug":"ecommerce-con-wordpress-e-woocommerce","status":"publish","type":"post","link":"https:\/\/www.artera.net\/it\/ecommerce\/ecommerce-con-wordpress-e-woocommerce\/","title":{"rendered":"CMS per ecommerce: WooCommerce su WordPress"},"content":{"rendered":"<p><strong>WooCommerce<\/strong> \u00e8 uno strumento indicato per chi ha la necessit\u00e0 di realizzare un ecommerce in tempi rapidi senza rinunciare a qualit\u00e0 ed efficienza. Stiamo parlando di un <strong>plugin WordPress<\/strong> che permette di far s\u00ec che tale CMS diventi una piattaforma di commercio elettronico in tutto e per tutto.<\/p>\n<p>Perfetto anche per gli utenti meno esperti, per coloro che sono privi di conoscenze e competenze dal punto di vista informatico e per chiunque sia intenzionato a evitare consulenze specialistiche in ambito IT, questo add-on si fa apprezzare sia da chi gi\u00e0 conosce WordPress sia da chi non l&#8217;ha mai utilizzato.<\/p>\n<p>Per chi ha gi\u00e0 dimestichezza con la piattaforma, si tratta semplicemente di sfruttare le caratteristiche ben note per ideare e dare il la a un negozio online, sia esso di servizi, di beni digitali o di beni fisici; per chi ancora \u00e8 poco avvezzo alla piattaforma, invece, si tratta di imparare pochi e semplici accorgimenti, decisamente facili da interiorizzare. Un sito <strong>ecommerce con WordPress e WooCommerce<\/strong>, infatti, raggiunge le stesse prestazioni di piattaforme specifiche come Magento o Prestahop, risultando estremamente user friendly.<\/p>\n<p>WooCommerce, per altro, si rivela un <strong>plug-in completo<\/strong> (pi\u00f9 di WP e-commerce, per esempio), essendo dotato di numerose funzioni ed essendo contraddistinto da una notevole stabilit\u00e0, e anche per questo alquanto potente. Utilizzarlo \u00e8 un gioco da ragazzi: \u00e8 sufficiente installare il plugin e seguire le istruazioni riportate, tenendo comunque conto dei <strong>requisiti indispensabili<\/strong> (supporto fsockopen, modulo mod-rewrite Apache per i permalink attivo, PHP 5.2.4 o superiore, supporto CURL e SOA per specifiche estensioni, MySQL 5.0 o superiore). Occorre, inoltre, che la versione installata di WordPress sia almeno 3.5: in caso contrario, comunque, \u00e8 sufficiente adeguarsi effettuando l&#8217;aggiornamento per poi proseguire con il set-up.<\/p>\n<p>L&#8217;installazione avviene in maniera automatica spostandosi nel backend amministrativo di WordPress dal <strong>repository<\/strong>: bisogna cliccare su <em>Plugin<\/em> e su <em>Aggiungi nuovo<\/em>; quindi, dopo avere digitato WooCommerce nel campo di ricerca, \u00e8 sufficiente cliccare su <em>Cerca Plugin<\/em> per confermare l&#8217;inserimento. Una volta comparsi i risultati, cliccando su <em>Installa adesso<\/em> e su <em>Ok<\/em> si d\u00e0 il via all&#8217;installazione.<\/p>\n<p>Per <strong>iniziare a usare WooCommerce<\/strong> si deve cliccare su <em>Attiva Plugin<\/em>. Sullo schermo compaiono, a questo punto, due messaggi: in alto il primo d\u00e0 il benvenuto (<em>Sei quasi pronto per iniziare a vendere<\/em>) e domanda all&#8217;utente se vuole installare le pagine di prova o saltare la configurazione; in basso il secondo avvisa che il plugin che \u00e8 stato installato \u00e8 incompatibile con il tema (<em>Se si riscontrano problemi di layout si prega di leggere la nostra guida per l&#8217;integrazione o scegli un tema WooCommerce<\/em>). Non \u00e8 detto che questo messaggio sia sempre presente: in ogni caso, se c&#8217;\u00e8, per rimediare all&#8217;inconveniente basta cambiare il tema selezionato in WordPress, oppure consultare la guida di integrazione con il tema presente cliccando su <em>Theme Integration Guide<\/em>.<\/p>\n<p>Dal punto di vista pratico, WooCommerce si fa apprezzare per la possibilit\u00e0 di usare l&#8217;applicazione di <strong>coupon per sconti<\/strong>, per la possibilit\u00e0 di configurare Paypal e diverse carte di credito come sistemi di pagamento. E&#8217; bene porre l&#8217;accento, comunque, anche sui pochi aspetti negativi: oltre alla gi\u00e0 citata incompatibilit\u00e0 con il tema di WordPress, che per altro pu\u00f2 essere facilmente superata, va detto che l&#8217;inserimento dei diversi prodotti nel negozio non avviene in automatico, ma va eseguito a mano. Non \u00e8 detto, comunque, che questo sia per forza di cose un problema: dipende dalle singole esigenze e necessit\u00e0 e dalle specifiche preferenze degli utenti. <\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong>WooCommerce<\/strong> \u00e8 uno strumento indicato per chi ha la necessit\u00e0 di realizzare un ecommerce in tempi rapidi senza rinunciare a qualit\u00e0 ed efficienza. Stiamo parlando di un <strong>plugin Wordpress<\/strong> che permette di far s\u00ec che tale CMS diventi&#8230;<\/p>\n","protected":false},"author":4,"featured_media":22840,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[83],"tags":[107,144,72,374,131],"class_list":["post-20462","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce","tag-cms","tag-cms-per-ecommerce","tag-e-commerce","tag-woocommerce","tag-wordpress"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WooCommerce: ecommerce con Wordpress - blog.artera.net<\/title>\n<meta name=\"description\" content=\"WooCommerce \u00e8 uno strumento per chi ha la necessit\u00e0 di realizzare un ecommerce con Wordpress in tempi rapidi senza rinunciare alla qualit\u00e0.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.artera.net\/it\/ecommerce\/ecommerce-con-wordpress-e-woocommerce\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WooCommerce: ecommerce con Wordpress - 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