{"id":25353,"date":"2015-10-02T10:22:00","date_gmt":"2015-10-02T08:22:00","guid":{"rendered":"https:\/\/www.artera.net\/it\/blog\/?p=25353"},"modified":"2023-02-27T14:23:15","modified_gmt":"2023-02-27T14:23:15","slug":"facebook-e-la-guerra-ai-nickname","status":"publish","type":"post","link":"https:\/\/www.artera.net\/it\/marketing\/facebook-e-la-guerra-ai-nickname\/","title":{"rendered":"Facebook e la guerra ai nickname"},"content":{"rendered":"<p>Quanti di voi hanno preferito accedere a Facebook con uno <strong>pseudonimo<\/strong>? Un nome che potesse essere riconosciuto da chi gi\u00e0 vi conosceva e sconosciuto agli altri, ma che avreste potuto fornire a chiunque nel momento in cui avreste voluto farvi trovare?<\/p>\n<p>Il pensiero dietro il <strong>nickname sui social<\/strong> \u00e8 quello di auto-tutelarsi, permettendo di usare il sito senza essere disturbati e senza essere alla merc\u00e9 di chiunque ci voglia trovare. Un modo di nascondersi che non piace molto a Menlo Park, che vorrebbe invece i suoi utenti sempre pi\u00f9 <strong>visibili, riconoscibili, trovabili<\/strong>, per poter al meglio vendere i dati che, attraverso like, foto, commenti, posizioni, quotidianamente gli vengono forniti.<\/p>\n<p>Da qui la battaglia di Facebook ai nomi fittizi. La <strong>policy sui <em>\u201cveri nomi\u201d<\/em><\/strong>, infatti, costringe ad iscriversi con il proprio <strong>nome anagrafico<\/strong>, presentando documenti che ne attestino la veridicit\u00e0. Niente pi\u00f9 soprannomi di quando si era bambini o dei tempi del liceo, solo quello che c\u2019\u00e8 scritto sulla propria carta d\u2019identit\u00e0 ha valore per Menlo Park e per il mercato che la sorregge.<\/p>\n<p>Una policy dura che ha provocato reazioni e qualche caso mediatico. Tra questi l\u2019italiano <strong>Paolo Attivissimo<\/strong> che racconta sul suo blog come si sia visto bloccare il profilo poich\u00e9 Facebook considerava il suo nome falso. La cosa assurda \u00e8 che seppure <em>&#8220;Attivissimo&#8221;<\/em> possa risultare un cognome eccentrico, \u00e8 per\u00f2 quello scritto sulla carta d\u2019identit\u00e0 del blogger. Tra gli altri casi quello della giornalista inglese <strong>Laurie Penny<\/strong>, iscritta a Facebook con un nome fasullo per arginare gli insulti sessisti e le minacce che derivano dal suo lavoro e costretta da Menlo Park a iscriversi col suo vero nome.<\/p>\n<p>Una policy fastidiosa per i pi\u00f9, che ha ultimamente ricevuto, in Germania, una risposta all\u2019altezza: il 29 luglio, infatti, la <strong>Data Protection Authority<\/strong> di Amburgo ha emesso una sentenza che dichiara illegale la politica perseguita da Facebook. Per l\u2019ente tedesco costringere un utente ad usare il suo nome reale o modificare arbitrariamente i nomi di chi usa pseudonimi \u00e8 una chiara violazione del <strong>diritto alla privacy<\/strong>. Non solo, l\u2019autorit\u00e0 tedesca ha anche deciso che Facebook non potr\u00e0 pi\u00f9 richiedere documenti che attestino la veridicit\u00e0 del nome anagrafico. Una sentenza che si oppone alla volont\u00e0 di Facebook di far valere la sua politica oltre le legislazioni nazionali, dicono da Amburgo. Secondo un articolo di Wired, anche in Italia, dove la legislazione \u00e8 decisamente simile a quella tedesca, la decisione delle autorit\u00e0 non potrebbe essere diversa.<\/p>\n<p>Una battaglia su uno degli aspetti pi\u00f9 controversi dei social network che svela i problemi di legislazione ancora presenti e i pericoli nascosti in questi mezzi di comunicazione, usati, forse, con troppa leggerezza.<\/p>\n<p>Voi siete sostenitori dei dati corretti o dell&#8217;utilizzo del nickname? Sareste disposti a mettere i vostri dati anagrafici se Facebook ve lo ordinasse o preferireste dire addio al social network? Raccontatemi la vostra!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Quanti di voi hanno preferito accedere a Facebook con uno <strong>pseudonimo<\/strong>? Un nome che potesse essere riconosciuto da chi gi\u00e0 vi conosceva e sconosciuto agli altri, ma che avreste potuto fornire a chiunque nel momento in cui avreste voluto farvi trovare?<\/p>\n","protected":false},"author":4,"featured_media":25805,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[300],"tags":[61,35,450],"class_list":["post-25353","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-facebook","tag-social","tag-username"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2022 Facebook e la guerra ai nickname - Artera<\/title>\n<meta name=\"description\" content=\"Quanti di voi hanno preferito accedere a Facebook con uno pseudonimo? 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