{"id":25778,"date":"2015-10-09T11:02:38","date_gmt":"2015-10-09T09:02:38","guid":{"rendered":"https:\/\/www.artera.net\/it\/blog\/?p=25778"},"modified":"2023-02-27T14:22:47","modified_gmt":"2023-02-27T14:22:47","slug":"facebook-signal-sfida-twitter-sul-fronte-notizie","status":"publish","type":"post","link":"https:\/\/www.artera.net\/it\/marketing\/facebook-signal-sfida-twitter-sul-fronte-notizie\/","title":{"rendered":"Facebook Signal sfida Twitter sul fronte notizie"},"content":{"rendered":"<p>La nuova mossa di Facebook per sfilare a Twitter il primato sulle notizie? I lancio di <strong>Signal<\/strong>, un nuovo tool realizzato appositamente per i giornalisti e per la loro sete di notizie sempre fresche.<\/p>\n<p>Dopo il lancio di <a href=\"https:\/\/www.artera.net\/it\/blog\/social-network\/facebook-mentions-per-i-personaggi-pubblici\">Mentions<\/a>, del quale vi ho gi\u00e0 accennato, la battaglia tra Facebook e Twitter continua anche sul fronte dell\u2019informazione. Lo scontro, che si gioca sulla facilit\u00e0 nel <strong>reperire e seguire informazioni quotidiane<\/strong> sul web approfittando della crisi dell&#8217;editoria tradizionale, sta cambiando volto. \u00c8 in questo quadro che va letto l\u2019annuncio di Signal, l\u2019ultima creazione in casa del social network di Mark Zuckerberg.<\/p>\n<p>Un tool di <strong>ricerca, analisi e cura dei dati<\/strong> pensato per i giornalisti che mira a scalzare il rivale Twitter dal predominio nella gestione delle fonti. L\u2019obiettivo \u00e8 quello di permettere alle notizie quotidiane una maggiore presenza e fruizione sulle pagine di Facebook.<\/p>\n<p>Ma come, direte voi, su Facebook non circolano gi\u00e0 abbastanza notizie? Non ci sono gi\u00e0 abbastanza giornalisti, o pseudo tali, che intasano le nostre bacheche con notizie da tutto il mondo?<\/p>\n<p>Facebook Signal permetter\u00e0 una maggiore integrazione rivolgendosi direttamente ai giornalisti per offrire loro un\u2019unica rete dove <strong>condividere articoli, cercare contenuti<\/strong> e osservare gli argomenti oggetto di discussione. Sar\u00e0 cos\u00ec possibile cercare le notizie tra i post attraverso hashtag, parole chiave o coordinate geografiche, modellare e salvare ricerche e collezioni da poter utilizzare in un secondo momento, creare grafiche che mostrino tendenze e dati.<\/p>\n<p><strong>Trending Now<\/strong>, poi, il cui sistema di ricerca \u00e8 integrato anche con Instagram, permetter\u00e0 un migliore <strong>monitoraggio degli argomenti<\/strong> e una maggiore facilit\u00e0 nel seguire personaggi pubblici come politici, sportivi, musicisti, artisti, attori. Si potr\u00e0 capire, ad esempio, quanto un personaggio di spicco \u00e8 stato menzionato, comparando la situazione alle 24 ore precedenti. Una chiara concorrenza a Google Trend.<\/p>\n<p>La battaglia, insomma, continua e se Twitter rimare ancora il social preferito dai giornalisti per <strong>scovare e condividere notizie<\/strong>, non si pu\u00f2 non chiedersi quali saranno gli sviluppi e le ripercussioni di questo attacco diretto da parte di Facebook alle fondamenta dell\u2019uccellino pi\u00f9 famoso del web, gi\u00e0 in odore di crisi.<\/p>\n<p>Come sempre, passo la palla a voi: cosa pensate che succeder\u00e0? Io, lo confesso, non vedo l&#8217;ora di provarlo!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La nuova mossa di Facebook per sfilare a Twitter il primato sulle notizie? I lancio di <strong>Signal<\/strong>, un nuovo tool realizzato appositamente per i giornalisti e per la loro sete di notizie sempre fresche.<\/p>\n","protected":false},"author":4,"featured_media":25869,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[300],"tags":[332,61,35,49],"class_list":["post-25778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-aggregatori-di-notizie","tag-facebook","tag-social","tag-twitter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook Signal sfida Twitter sul fronte notizie - blog.artera.net<\/title>\n<meta name=\"description\" content=\"Facebook Signal \u00e8 un tool, realizzato per i giornalisti e per la loro sete di notizie, che mira a togliere il primato sulle news a Twitter.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.artera.net\/it\/marketing\/facebook-signal-sfida-twitter-sul-fronte-notizie\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Signal sfida Twitter sul fronte notizie - 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