{"id":9065,"date":"2012-03-06T14:38:46","date_gmt":"2012-03-06T14:38:46","guid":{"rendered":"https:\/\/www.artera.net\/it\/blog\/?p=9065"},"modified":"2023-02-27T14:46:45","modified_gmt":"2023-02-27T14:46:45","slug":"internet-2012-servizi-sempre-piu-utili-e-integrati","status":"publish","type":"post","link":"https:\/\/www.artera.net\/it\/marketing\/internet-2012-servizi-sempre-piu-utili-e-integrati\/","title":{"rendered":"Internet 2012, servizi sempre pi\u00f9 utili e integrati"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignleft size-full wp-image-9074\" style=\"margin: 8px 15px 0 0;\" title=\"mondo\" src=\"https:\/\/www.artera.net\/wp-content\/uploads\/2012\/03\/mondo.jpg\" alt=\"\" width=\"214\" height=\"160\" \/>In che direzione si muove internet? Quali sono i servizi maggiormente apprezzati e richiesti dagli utenti? Le stime per il 2012 dicono che le direzioni principali sono\u00a0i\u00a0<strong>social network<\/strong>\u00a0(di massa e di nicchia), gli strumenti di <strong>geolocalizzazione<\/strong>, il mercato\u00a0mobile\u00a0e qualche filone da tenere sotto osservazione, come il riconoscimento vocale e i\u00a0tablet low cost.\u00a0Grazie a\u00a0smartphone\u00a0e\u00a0tablet,\u00a0Internet\u00a0esce sempre pi\u00f9 dai computer per avvicinarsi alle attivit\u00e0 del mondo esterno.\u00a0Avanti dunque con i servizi di localizzazione geografica, come testimoniano gli <strong>investimenti\u00a0da parte dei social media<\/strong>:\u00a0Twitter,\u00a0Facebook\u00a0e\u00a0Google Plus\u00a0ora dispongono, e neanche troppo casualmente, di simili funzioni. Il gruppo di Mountain View si muove con un certo vantaggio, grazie a Google Maps che garantisce un&#8217;<strong>integrazione\u00a0tra mappe e business locali<\/strong>. Ed ecco che cos\u00ec entra in scena il\u00a0<strong>Community Management<\/strong>, ovvero il \u201csapersi muovere\u201d in quel mondo sempre pi\u00f9 compenetrato tra marketing, social network e\u00a0visitatori\u00a0del proprio sito.<\/p>\n<p>Il 2012 sar\u00e0 anche l\u2019anno in cui la progettazione dei siti web si andr\u00e0 a raffinare nel <strong>\u201cresponsive web design\u201d<\/strong>, attraverso il quale si riescono a fornire <strong>versioni che si adattano automaticamente al tipo di supporto<\/strong> che si ha a disposizione. Un\u2019occasione per far nascere nuovi mercati e opportunit\u00e0, secondo i media americani, potrebbe essere rappresentata dai tablet a basso costo, ad esempio nel campo dell\u2019educazione.<br \/>\nMa non \u00e8 tutto. Anche il <strong>riconoscimento vocale<\/strong> potrebbe giungere a una definitiva maturazione.<\/p>\n<h3>Social Network di nicchia<\/h3>\n<p>La battaglia per conquistare uno spazio nei social network si far\u00e0 sempre pi\u00f9 raffinata, ipotizzando l\u2019ascesa di siti che aiutando ad individuare i momenti migliori per pubblicare i propri contenuti, come\u00a0<a title=\"Social Flow\" href=\"http:\/\/www.socialflow.com\/\">SocialFlow<\/a>\u00a0o\u00a0<a title=\"Page Lever\" href=\"http:\/\/pagelever.com\/\">Page Lever<\/a>. In sostanza il messaggio \u00e8: non concentrarsi solo su\u00a0Facebook,\u00a0Twitter\u00a0e\u00a0Google+. C\u2019\u00e8 tutto un mondo l\u00e0 fuori, nel quale spesso si trovano <strong>servizi che possono rivelarsi interessanti proprio per la loro specializzazione<\/strong> in determinati settori o attivit\u00e0. Una dimensione da tenere d&#8217;occhio in considerazione del mercato mobile.<\/p>\n<h3>Il lavoro si cerca e ottiene in rete<\/h3>\n<p>Spostandoci sul fronte del\u00a0lavoro, <strong>impazza il recruiting on line<\/strong>, come testimonia l&#8217;esplosione di LinkedIn. Un boom che potrebbe trasferirsi alle piattaforme mobili, con una battaglia vera e propria per la ricerca di\u00a0nuovi talenti, che avr\u00e0 per effetto l&#8217;aumento della mobilit\u00e0 professionale, e anche la consacrazione del lavoro a distanza.<\/p>\n<p>Con l&#8217;aumento della presenza su internet delle realt\u00e0 produttive, aumenteranno di pari passo i <strong>rischi di pirateria<\/strong>, e dunque le azioni di ICT Security.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><img decoding=\"async\" class=\"alignleft size-full wp-image-9074\" style=\"margin: 8px 15px 0 0;\" title=\"mondo\" src=\"https:\/\/www.artera.net\/wp-content\/uploads\/2012\/03\/mondo.jpg\" alt=\"\" width=\"214\" height=\"160\" \/>In che direzione si muove internet? Quali sono i servizi maggiormente apprezzati e richiesti dagli utenti? Le stime per il 2012 dicono che le direzioni principali sono i <strong>social network<\/strong> (di massa e di nicchia), gli strumenti di <strong>geolocalizzazione<\/strong>, il mercato mobile, il riconoscimento vocale e i tablet low cost. Grazie a smartphone e tablet, Internet esce sempre pi\u00f9 dai computer per avvicinarsi alle attivit\u00e0 del mondo esterno.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[300],"tags":[99,74,220,35],"class_list":["post-9065","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-geolocalizzazione","tag-internet","tag-mobile","tag-social"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2022 Internet 2012, servizi sempre pi\u00f9 utili e integrati - Artera<\/title>\n<meta name=\"description\" content=\"Leggi dal blog: Internet 2012, servizi sempre pi\u00f9 utili e integrati. Contattaci per una partnership! 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In addition to my commitment to the business world, I am an active researcher in the field of new technologies, always fascinated by cutting-edge innovations in the industry.","sameAs":["https:\/\/www.linkedin.com\/in\/sergioravera\/"],"url":"https:\/\/www.artera.net\/it\/author\/sergio-ravera\/"}]}},"_links":{"self":[{"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/posts\/9065","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/comments?post=9065"}],"version-history":[{"count":3,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/posts\/9065\/revisions"}],"predecessor-version":[{"id":217918,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/posts\/9065\/revisions\/217918"}],"wp:attachment":[{"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/media?parent=9065"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/categories?post=9065"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artera.net\/it\/wp-json\/wp\/v2\/tags?post=9065"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}