{"id":916,"date":"2010-03-29T09:04:32","date_gmt":"2010-03-29T07:04:32","guid":{"rendered":"https:\/\/www.artera.net\/it\/blog\/?p=916"},"modified":"2023-02-27T14:59:29","modified_gmt":"2023-02-27T14:59:29","slug":"foursquare-gowalla-e-i-servizi-location-based","status":"publish","type":"post","link":"https:\/\/www.artera.net\/it\/marketing\/foursquare-gowalla-e-i-servizi-location-based\/","title":{"rendered":"Foursquare, Gowalla e i servizi location-based"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignleft size-full wp-image-926\" title=\"schermata2\" src=\"https:\/\/www.artera.net\/wp-content\/uploads\/2010\/03\/schermata2.png\" alt=\"schermata2\" width=\"160\" height=\"83\" \/>Quando si parla di web e nuovi trend, l&#8217;Italia sconta giocoforza un <strong>ritardo di 6-12<\/strong> mesi rispetto all&#8217;America. Che il 2010 sarebbe stato <strong>l&#8217;anno dell&#8217;Internet mobile<\/strong> si era gi\u00e0 capito dalle promozioni natalizie degli operatori di telefonia: basta con le Christmas Card per intasare la rete di SMS e largo alle chiavette per il traffico dati. Internet mobile, dunque. Ma di che genere? Con quali servizi? Quali applicazioni? Facciamo un giro per capire cosa c&#8217;\u00e8 in giro di nuovo oltroceano che possiamo aspettarci di veder prendere piede nel web nostrano nel (prossimo) futuro.<\/p>\n<p>Basta leggere i principali blog tech per capire che l&#8217;attenzione \u00e8 tutta sui servizi location-based. Il vostro dispositivo mobile riconosce la vostra posizione e? Che succede? \u00c8 esattamente quello che ci siamo chiesti quando sono spuntati prima servizi come Plazes prima e Google Latitude poi. Qual&#8217;\u00e8 il vantaggio di far sapere <strong>a un server o a tutto il mondo<\/strong> dove ci troviamo?<\/p>\n<p>Per quanto riguarda il server, \u00e8 presto detto. Applicazioni come AroundMe per iPhone o qualsiasi portale di informazione vi chiedono di comunicare la vostra posizione per potervi restituire informazioni come <strong>il meteo della nostra citt\u00e0, il cinema o il ristorante pi\u00f9 vicini<\/strong>. Questo tipo di (utili) informazioni far\u00e0 presto un salto di qualit\u00e0 in termini di esperienza utente non appena la realt\u00e0 aumentata comincer\u00e0 a diffondersi. Cellulari, e forse un giorno occhiali e parabrezza saranno in grado di fornirci maggiori informazioni su quello che stiamo osservando. Un po&#8217; come quando James Cameron ci faceva vedere Terminator dall&#8217;occhio &#8220;verde&#8221; di Arnold Schwarzenegger.<\/p>\n<p>Bene, ma perch\u00e8 far sapere la nostra posizione in tempo reale alle persone? Stando al successo che stanno riscuotendo social network come FourSquare e Gowalla le risposte sembrerebbero essere: <strong>divertimento e mondanit\u00e0<\/strong>. Un buon post di Mashable riassume le caratteristiche peculiari questi due servizi (vedi tabella sotto) che si stanno contendendo il titolo di \u00a0<strong>nuovo Twitter<\/strong>. I cui early adopter, \u00e8 bene non dimenticarlo, erano molto pi\u00f9 propensi a raccontarci in quale ristorante stavano mangiando e cosa avevano ordinato piuttosto che aiutare l&#8217;informazione libera in Cina o Iran.<\/p>\n<p>Per capire se li vedremo affermarsi anche in Italia, dovremo aspettare i canonici 6-12 mesi. Sempre che non si tratti di una moda.<\/p>\n<p style=\"text-align: center\">\n","protected":false},"excerpt":{"rendered":"<p><img decoding=\"async\" class=\"alignleft size-full wp-image-926\" title=\"schermata2\" src=\"https:\/\/www.artera.net\/wp-content\/uploads\/2010\/03\/schermata2.png\" alt=\"schermata2\" width=\"160\" height=\"83\" \/>Quando si parla di web e nuovi trend, l&#8217;Italia sconta giocoforza un <strong>ritardo di 6-12<\/strong> mesi rispetto all&#8217;America. Che il 2010 sarebbe stato <strong>l&#8217;anno dell&#8217;Internet mobile<\/strong> si era gi\u00e0 capito dalle promozioni natalizie degli operatori di telefonia: basta con le Christmas Card per intasare la rete di SMS e largo alle chiavette per il traffico dati. Internet mobile, dunque. Ma di che genere? Con quali servizi? Quali applicazioni? Facciamo un giro per capire cosa c&#8217;\u00e8 in giro di nuovo oltroceano che possiamo aspettarci di veder prendere piede nel web nostrano nel (prossimo) futuro.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[300],"tags":[98,99,100],"class_list":["post-916","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-foursquare","tag-geolocalizzazione","tag-realta-aumentata"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2022 Foursquare, Gowalla e i servizi location-based - Artera<\/title>\n<meta name=\"description\" content=\"Leggi dal blog: Foursquare, Gowalla e i servizi location-based. Contattaci per una partnership! 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